Monday, November 22, 2010

The Undersecretary for Tourism Planning and Promotion Vicente "Enteng" Romano III accepted full responsibility on the branding "Pilipinas, Kay Ganda" during the press conference held at Department of Tourism's auditorium, November 23, 2010. He also tendered his irrevocable resignation this day.

Usec. Romano considered the rejection of the brand as a vote of "no confidence" not just for the brand but also for him being the man behind it, the "preview" of which spewed a lot of controversies, like the absence of consultation with industry stakeholders, the alleged plagiarism of the logo being copied from Poland's travel logo, "Polska", and the amount spent for the Preview Event.

He ended his statement with "Thank you, Lord, for blessing us with a nation so beautiful. Pilipinas, kay ganda."

1 comment:

  1. I forgot to put a title. It should have been titled as Cleaning Up.

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